WIC management made easy
Lulo turns fragmented state WIC EBT data into a cohesive picture with EBT dashboards, Approved Product List (APL) monitoring, and alerts. Get data, stats, and insights into your WIC business in minutes.
Raw State WIC EBT Redemption Data
State File · CSV
| Brand | Amount |
|---|---|
| Brand A | $52,860 |
| Brand B | $47,190 |
State File · XLSX
| Brand | Amount |
|---|---|
| Brand A | $48,200 |
| Brand B | $41,750 |
Lulo structured output
Month: Last 12 months
State: 20 selections
Category: Cereal
Whole Grain: Whole Grain
3.6Mlbs total
Manufacturer A22%
Manufacturer B34%
Manufacturer C30%
Manufacturer D6%
Store / Regional8%
“
Lulo's automatically winning in my book because I can just go to the dashboard, instead of having to email someone and having them run a report.
WIC Coordinator, Global CPG Manufacturer
Insights into your WIC business, right at your fingertips
State WIC EBT Redemption Dashboards
Your brand's actual WIC performance, self-serve
Filterable dashboards built on real redemption data.
- Filter by manufacturer, brand, flavor, and size
- Category specific attribute analysis
- Performance by state and combined geographies
- Clear graphics on market share, trends, and pricing
- Quickly export charts and data
Month: 6 selections
State: 20 selections
Category: Cereal
Manufacturer ▼
Manufacturer A39%
Manufacturer B27%
Manufacturer C24%
Manufacturer D5%
Store / Regional4%
Approved Product List (APL) Monitor
Every state approval, tracked in one place
Monitor WIC approvals by UPC across WIC jurisdictions to identify gaps and opportunities.
- State-by-state tracking of UPCs
- Easily identify brand and UPC gaps
- Compare competitor approvals across states
- UPC approvals by state, formatted for your sales team
Brand A
Brand B
Brand C
Brand D
| State | % WIC | Plain | Vanilla | Strawberry | Mixed Berry |
|---|
Sorted by % of WIC participants covered. Click a brand tab to compare.
State, Territory, or Tribal WIC Agency?
See your state's raw redemption files enriched, structured, and visualized.
See it in action
Connect with us to schedule a product demo and see how easy it can be to manage your WIC business.